The deadline for entries has now passed. The awards party is on 25 February and we’ll announce the winners then. 2017’s awards will open in October 2016.



This is the fourth year for #insidestory awards and each time we learn and adapt to reflect your needs as internal communicators and our evolving profession.

The awards are open for entries (from Monday 5 October 2015) and here are the categories for 2016:


The categories

1. Best example of employee engagement

1. SME (up to 1000 people)
2. Small (1-5k people)
3. Medium (5-10k people)
4. Large (10-50k people)
5. Extra large (50k+ people)

2. Best change or transformation communication campaign
3. Best public sector or charity campaign
4. Best internal event
5. Best use of video
6. Best intranet / enterprise social network / digital platform
7. Best magazine or newsletter (Choose: a. digital, or b. print, or if it’s both submit two entries)

1. Under £10,000
2. £10,000-£50,000
3. £50,000-100,000
4. £100,000+

8. Most innovative approach to an internal communications challenge
9. Best in-house team (1-6)
10. Best in-house team (7 and more)
11. Best agency
12. Clare Latham award for the best individual contribution to internal communication

13. Future Leader award (new award for 2016)


How to enter

We’ve made the process of submitting your entry and paying for it simple.
Just email your award entry (including links to any multimedia) as a pdf to We will acknowledge receipt of your award entry. Once payment is received your award entry submission is complete.

Basic entry guidelines

Keep your entry focussed, and to the word limit of 1,500 words or no longer than five minutes duration. Plus a short 100 word summary of your award entry that can be published on the night if you are shortlisted.
Include very clearly:

1. Name of the person submitting / responsible for the entry
2. Their email address
3. A daytime contact telephone number
4. The organisation / business name and web address
5. Award category/ies you are entering

If you choose, entries can be supplemented with multimedia including pictures, PPT (PDF of no more than 5MB) or Video, as long the criteria is adhered to.

Follow the categories and process carefully when you write your award entry. The criteria listed on the criteria page is whwat the judges use to score the award entries. You don’t need to follow that linear format, but you should make sure you provide content for those criteria.

Read the full details of the categories and entry process here.


The Shortlist

We’ll announce the shortlist mid – January 2016. All entrants will be notified by email.

There will be face-to-face interviews for some of the categories including the Clare Latham Award. Dates are being set now we’ll announce those here so you can keep your diaries free if you are shortlisted.

Last year we created a casebook for the shortlisted entrants, made up of each of their 100 word summaries.

You can see that here.

Casebook image


The entry deadlines and fees

Because lots of you like to enter more than one award, we’ve created a multi-buy price for your award entries

EARLY DEADLINE       23.59     20 November 2015

Number of entries Price + VAT
One £95 + VAT
Two £160
Three £240

LATE DEADLINE       18.00    27 November 2015

Number of entries Price + VAT
One £115 + VAT
Two £200



How do you pay?

Please pay through Eventbrite.




Your award entry will only be submitted for judging once payment has been made.

The Awards Party

Save the date Thursday 25 February for the awards party. Full details will be announced soon.
But rest assured it won’t be a stuffy sit down three course dinner, you will get plenty of food and drink, a chance to chat and a chance to relax.
Tickets will be available through Eventbrite. More details about the party will be announced on our website in the coming weeks.

Our sponsors – supporting us through the year and at this year’s #insidestory awards






ContactEngine gets messages to the right people at the right time; wherever they are and whatever they’re doing – whether that is general update from the CEO, or business critical incident. Being multi-channel we communicate with your audience via the channel they prefer – be that app, SMS, phone-call, email, and no matter whether it be in text, video or audio form. Additionally you’ll have instant measurement of activity and engagement and since ContactEngine is active 24 hours a day, 365 days a year, the “hows” and “whys” of time, location, and device are never barriers to delivery.



At MEDIAmaker we partner with businesses to communicate both internally and externally by helping to create compelling media solutions. For more than two decades we have supported companies of all sizes and from varied industries bringing their ambitions to life through corporate events, web design & development and video production. A flexible, passionate and client-focused team, we partner with our customers to create complete, engaging solutions.




Chatter – the employer marketing business that will help you attract, recruit and engage with talent, delivering a fantastic people experience for employees and candidates alike’ across a whole range of HR touchpoints. Based in Yorkshire they work with major businesses in the UK, Europe and North America.




Ruder Finn UK

Ruder Finn is one of the world’s largest independent agencies delivering integrated employee engagement programmes to leading brands. We understand that internal advocacy is the linchpin of every successful engagement programme. We work with our clients to instil a strong brand narrative and innovative storytelling across all internal communications disciplines.


OC Tanner

At O.C. Tannerwe give companies more options and opportunities to create meaningful, memorable moments of recognition. Our solutions are engineered to broadcast achievement, to share what great work looks like and to inspire every employee to make a difference. Because when people are inspired, companies grow.

Video partners


Square production – video partners providing us with expertly produced video for our events throughout the year and sponsoring the Best use of Video category

Video can entertain, inspire, educate – no matter what the objective, film is an efficient, engaging and impactful medium to communicate your message to staff, stakeholders and the people that matter most to your business. As video content has become more accessible and affordable, it is increasingly being used by businesses of all sizes and from all sectors in increasingly creative ways. With video production at the heart of our own business, we are excited to see the versatility of entries rich in content style and passion, and all of us at Square Production are honoured to be sponsoring this award. Congratulations to all those shortlisted and good luck.

Awards partners


Ellwood Atfield – sponsoring the Best Change category

Communication recruitment specialists Ellwood Atfield are very proud to be sponsoring the Best Change award. Change is continuous and organisations are changing at an increasing rate. Communicating effectively with employees during this transition is vital to achieving objectives.

Ellwood Atfield think awards are important because not only do they highlight the significance of internal communications but most importantly it allows individuals, teams and organisations to be recognised for the work that they do and often allows others to learn from their experiences.

1. pracademy_logo_new_ppt

PR Academy – Sponsoring Future Leader Category

More than 500 communicators get qualified with us every year, with many returning to develop their skills and knowledge as their careers progress. So, to complement our range of CIPR courses we launched our Leadership and Management Programme, designed to equip comms pros with the confidence and business understanding they need to take their careers to the next level. It’s accredited by the University of Chester and can count towards their Masters programme. We think leadership and business awareness are key skills for internal communicators which is why we are delighted to be sponsoring this CIPR Inside award.


scarlettabbott – Sponsoring the Clare Latham award

We were delighted that the CIPR Inside committee agreed to create a new award in memory of our dear colleague Clare Latham. Clare inspired everyone she worked with, both colleagues and clients alike. This award is a fitting tribute to someone who we not only miss dearly but also still hold up as the benchmark for a truly great internal communicator.

Clare embodied everything that scarlettabbott stands for: passion, creativity, dedication, expertise and an unrelenting desire to deliver great client service. The calibre of winners to date reflects the prestigious nature of this award, we congratulate all of those short-listed this year and thank you for helping to keep Clare’s legacy alive in the industry she gave so much to.  Rachel, Jonathan and Jeremy.


 TheAppBuilder – Best intranet / ESN / digital platform

We are delighted to sponsor this year’s CIPR Inside Awards. From our own work with a wide range of organisations & industries throughout the UK (and beyond) we have witnessed first-hand the benefits that digital platforms are making to employee’s daily lives, especially those in “hard to reach” roles.

It’s the advocates behind any digital platform project who play a vital role in making it a success, ensuring at all stages from planning, roll out, promotion and ongoing support are matched with the culture, ethos and pulse of the organisation.

It’s fantastic to see the teams responsible for these projects receiving recognition. We know how much effort they will have put in to achieve successful outcomes.

Get in touch either on email or call Katie Marlow on 07834 039890